example of persuasive communication in a personal context

Focus on the positives of a persons life, and acknowledge and share in the sorrow of the other people in attendance. This I Believe speeches encourage people to use the power of their voice to speak from a personal context in a way can inspire, motivate, and resonate with others. If youre asked to speak at such an occasion, you can usually get information from the event planner or coordinator, who should know the expectations for the tone and the general makeup of the audience. I believe in the power of the voice. Uninformed audiences may need background information before they can decide if they agree or disagree with your proposition. I read my students thesis statements aloud and have the class indicate whether they agree with, disagree with, or are neutral in regards to the proposition. All these words could form the basis for a toast, which is a ceremonial speech that praises or conveys goodwill or blessings in honor of a person, accomplishment, or event. Also share some information about the organization or group that is bestowing the award. One example of effective persuasive communication in the personal context entails the sending of an email to a friend, posting on social media, as well as communication to a child's teacher. 2022, studycorgi.com/persuasive-communication-in-different-contexts/. Persuasive writing often uses strong . Given these reasons, it should be clear that even though ceremonial speeches are brief and dont require the research of other speech types, they still require planning, good content, and good delivery. If so, what are they? It might include the need for a detailed explanation of a request or proposal to guarantee that people will understand the background and the central purpose and be ready to accept the offered idea, policy, or course of action. You can also assume that they have foundational background knowledge of the topic, which means you can take the time to inform them about lesser-known aspects of a topic or cause to further reinforce their agreement. (PDF) Persuasive Communication: A Study of Major - ResearchGate Since a welcome speaker is usually the first speaker of the day and the proceeding sessions are timed, this is definitely an occasion where brevity will be appreciated. She considered her audience of Facebook friends, mainly consisting of young people. As with a speech of tribute, focus on the persons personality and demonstrate why the person was likable and what he or she added to your life and the lives of others. Your thesis statement is the overarching claim for your speech, but you will make other claims within the speech to support the larger thesis. For example, a speaker may make the following claim: There should be a national law against texting while driving. The speaker could then support the claim by providing the following evidence: Research from the US Department of Transportation has found that texting while driving creates a crash risk that is twenty-three times worse than driving while not distracted. The warrant is the underlying justification that connects the claim and the evidence. Persuasive Writing Strategies and Tips, with Examples - Grammarly The underlying justification that connects the claim and evidence is the warrant. For this reason, to achieve the central purpose of the paper, it is important to provide credible data to support leading assumptions and avoid biased judgments. You should also establish the speakers credentials and credibility. Giving the same speech would have been much more timely in the 1970s when there was a huge movement to increase seat-belt use. Since the issues and causes people advocate for are often political and controversial, critical thinking and listening become even more important. These speeches should be prepared ahead of time, brief, and occasion focused. Speaking as an advocate doesnt mean you argue for your community or your view at the expense of others. You could add a main point between the problem and solution that outlines other solutions that have failed. Current and controversial topics will be more engaging for your audience. A thesis statement summarizes the central idea of your speech and will be explained or defended using supporting material. 11.4 Persuasive Strategies - Communication in the Real World This could be an essay you wrote for a class, an article you read, or a discussion post. https://studycorgi.com/persuasive-communication-in-different-contexts/. Special occasions are planned events, and a speaker is just one part of a program. Since this speech is about you and your belief, use personal pronouns like I and we and connect to your audience by using you, us, and our. What is your reaction to the claim that persuasion includes Western and masculine biases? For this reason, the email to a boss should be composed using the existing rules and basics of professional communication. Persuasive communication (3rd ed.). Write a thesis statement that is clearly argumentative and states your stance. You would provide evidence to show that a problem exists and then propose a solution with additional evidence or reasoning to justify the course of action. Wedding toasts are more formal and more preparation is needed and expected. Dont give an audience a chance to write you off before you even get to share your best evidence. If you have a leadership role in an organization, you may end up presenting an employee, a colleague, or a peer with an award. I went through the next months in embarrassment. The first step in preparing a speech of introduction is to get to know the person youre introducing. Audience members will not be upset if you finish early, as they may have some last-minute things to do before the event gets started, and it doesnt hurt to get a little ahead of schedule, since things will inevitably get behind later on. Flowchart of the literature search process. Persuasive Communication. The traditional view of rhetoric that started in ancient Greece and still informs much of our views on persuasion today has been critiqued for containing Western and masculine biases. One of the central difficulties associated with working in teams is the lack of understanding between their members and the inability to discuss ideas effectively. The positive change occurs because critical listening and critical thinking lead to responsible advocacy. Awkward and embarrassing toasts make funny scenes in movies and television shows, but they usually go smoother in real life, especially if you follow the previous advice. Persuasive communication strategies you should follow. Such direct communication might also allow you to make the introduction more personal, as you can note the lunch, phone call, or e-mail exchanges during your speech. What the Black Man Wants by Frederick Douglass, Tobacco Smoking Among Adolescents: Signature Assignment, Why Illegal Immigrants Should Receive Social Services, Black Lives Matter: Social Movement Reflection, Gender Roles and Culture in Different Ages, Humanity: Understanding and Observing Othering, * Hyperlink the URL after pasting it to your document, Our site uses cookies. Speaking with your friends or close people, a person is not obliged to follow a code of politeness or official style as this sort of relations presupposes the adherence to models accepted between two close people and familiar to them. The main points of your persuasive speech and the supporting material you include serve as evidence. However, being asked to deliver a eulogy is an honor. I brought cards with the contact information for our state and national representatives for this area. So, after reviewing the bio and picking out highlights, I confirmed the pronunciation of his name with a couple people at the event who knew how to say it and then spent much of the remainder of my time saying the last name over and over. Keep in mind the introduction sets up an audiences expectations for the speaker. The target audience includes the management of the company as this message can also be demonstrated to other specialists to guarantee the appropriate resolution of the problem. A toast may be lighthearted and jovial, a eulogy somber, a tribute stirring, or an acceptance speech celebratory. The purpose of the given communicative act was to attract attention to my particular request and check if my friends can help to fulfill it. In order to persuade, a speaker has to construct arguments that appeal to audience members. When facing a disagreeable audience, the goal should also be small change. You want to share his or her relevant credentials and your personal connection, if there is one, but make sure you dont over sell it, as in the following example: Marko is one of the smartest and funniest people I have ever met. As my voice continues to shape my life, it will undoubtedly change others. This could be a memo, email, or presentation. Speaking as an advocate requires a person to take pause and think about his or her own commitments and responsibilities (Warren & Fassett, 2011). Identify the parts of the rhetorical situation. Identify strategies for adapting a persuasive speech based on an audiences orientation to the proposition. Identify strategies for choosing a persuasive speech topic. As was mentioned in Chapter 9 Preparing a Speech, the cause-effect pattern can be used for informative speaking when the relationship between the cause and effect is not contested. Such speakers are usually chosen because the family and friends of the deceased person see the speaker as someone they can depend on in difficult situations and as someone who can comfort and be an example to others. I did not fit in. My embarrassment grew with every grade that I moved through. Describe an example of persuasive communication in a personal context. In the short amount of time you have to prepare a eulogy, usually a day or two, it is important to put time into organizing the speech, just as you would for a professional speech. Developing your communication skills will help you navigate your work more effectively, build better relationships and thrive during increasingly challenging and changing times. You may know ahead of time that youre going to win the award, or you may not. Minimum Submission Requirements It is important that the tone you set matches with that of the upcoming speaker. Tell a story with your speech and make it personal. Disclaimer: Services provided by StudyCorgi are to be used for research purposes only. If possible, poll your audience to find out their orientation toward your thesis. If you use an assignment from StudyCorgi website, it should be referenced accordingly. Personal testimony, witnesses of injustice, and people sharing their everyday experiences can have a powerful effect on the world. Draw connections to concepts from the Unit 1 and 2 Reading. Remember, you are engaging in public speaking, not public reading. Then do the same thing for persuasive messages you may receive. One warrant for the claim and evidence cited in this example is that the US Department of Transportation is an institution that funds research conducted by credible experts. Ask yourself, What kind of community do I want? 6.2.1.1 Communicator/Source credibility. There are several ways to use causes and effects to structure a speech. The following is the text of a This I Believe speech delivered by one of my students. The key to powerful and persuasive communicationwhether written or spokenis clarity and, when possible . You may also want to describe the selection process. Write a speech of introduction for a classmate, friend, family member, or person that you admire. This strategy can be especially useful when addressing an audience that disagrees with your proposition, as you can try to win them over early. Persuasive speeches about policy usually require you to research existing and previous laws or procedures and determine if any relevant legislation or propositions are currently being considered. When accepting an award, be gracious and humble, thank the group presenting the award, thank fellow nominees, and thank those who helped make your accomplishments possible. You also want to ensure that your topic is actually persuasive. To effectively persuade, you must be seen as a credible speaker. Persuasive speeches can be organized using the following patterns: problem-solution, cause-effect, cause-effect-solution, or Monroes Motivated Sequence. 410100*4104**W'"- Draw . It wasnt until I started school that problems arose. Getting behind schedule on the first presentation isnt a good way to start the day. My friend, Garrett, told me, You did not stutter! It was then that I realized that when I talk about things I enjoy, I dont stutteras much. At the same time, in emails to top managers, it is vital to use a formal tone and clearly indicate the purpose and goal of the message. Persuasive Communication in Different Contexts Essay Section 2. Using Principles of Persuasion - Community Tool Box I would use my hands to gesture what I wanted or needed. For the speeches previously discussed, just as with all speeches, its important to know your audience. Establish credibility and trust. Describe an example of persuasive communication in a professional context. In the 1950s, radio broadcast pioneer Edward R. Murrow hosted a brief radio segment on which people read essays about their beliefs and lives. Five minutes after I felt a tap on my shoulder, I was introducing the provost of the university. Community accomplishments include civic engagement, community service, and local involvement. For example, This years winner joins a select group of other college seniors who have been recognized for their dedication to community service and outreach. You can also say what the person adds to the legacy of the award. Arguments form around three components: claim, evidence, and warrant. It means that for the academic environment, the appropriate choice of persuasive strategy becomes more important than for other cases as it preconditions outcomes and the ability of a speaker to convey the main message to the audience (Stiff & Mongeau, 2016). In 2002, Halle Berry won an Academy Award for Best Leading Actress, making history as the first African American woman to earn that honor. This study found that Elaboration Likelihood Model studies are trending upward among persuasive communication studies in the context of social media. Arguments can have strong or weak warrants, which will make them more or less persuasive. Using personal narratives as a basis for advocacy and social change is not new, as stories have been used to move people to action in many historical situations. Defence Images Prince Harry at the Invictus Games Opening Ceremony CC BY-NC-ND 2.0. Students end up with speeches that arent very persuasive in nature if they dont think of their main points as reasons. High school caused a dramatic change in my life. Finally, persuasive academic communication presupposes the readiness to debate and justify some disputable issues by providing different perspectives on them and trying to understand all aspects related to the question. A review done by Pornpitakpan (2004) on studies from 1950-2004 found that using highly credible sources resulted in more persuasion. In our state, those in the medical, psychiatric, and social work field are required to report suspicion of child abuse but are not mandated to report suspicions of elder abuse. Offer a solution and persuade the audience that it is feasible and well thought out. Effective Persuasive Communication In Personal, Professional, And Identify the parts of the rhetorical situation. Ceremonial speeches usually occur as part of a program, so brevity is important. Analyze what makes this example effective. It was not until the age of two that I started to talk. By setting the tone, you help establish a relationship between the speaker and the audience. You can also combine the problem-solution pattern with the cause-effect pattern or expand the speech to fit with Monroes Motivated Sequence. You can find biographical information about many people online, through their professional or personal websites or social media profiles. An appropriate example of persuasive communication in the professional context is a letter to a person who has a superior position. The goal is to create a climate in which growth and change can occur but isnt required for one person to win an argument over another. Coworkers may toast the successful completion of a big project. Paragraph 2 8 Persuasive Writing Tips (With Examples) | Indeed.com Remember that concrete and proxemic supporting materials will help an audience find relevance in a topic. You will also want to choose a topic that connects to your own interests and passions. Communication Communication is a complex process, but a communication system is often categorized into six main components. Considering the peculiarities of this group and the context in general, formal means of communication are preferred as they ensure the absence of biases or misunderstandings (Stiff & Mongeau, 2016). Paragraph 2. Altogether, the choice of communication strategies critically depends on the context. Propositions of value may require you to appeal more to your audiences emotions and cite expert and lay testimony. Invitational rhetoric differs from a traditional view of persuasive rhetoric that attempts to win over an opponent, or to advocate the correctness of a single position in a very complex issue (Bone et al., 2008). Some toasts are practically spontaneous and will therefore have to be impromptu. Be positive in your speech by focusing on what you believe, not what you dont believe. Determine if your speech is primarily a proposition of fact, value, or policy. One reason for this lack of preparation is that people often, mistakenly, think they can wing a toast, introduction, or acceptance speech. As I finally reached Q, my teacher stopped me. This is just one example of how special-occasion speeches can sneak up on you. As we teach, we build bridges between different areas of thoughts and actions. These speeches should be positive, personal, grounded in concrete events, and not preachy. What work am I willing to do and what sacrifices am I willing to make to create and nurture that community? (Warren & Fassett, 2011) As speakers, we must seize opportunities we have to speak and use them to talk about socially significant topics that matter to us and our communities. This I BelieveEssay Writing Guidelines, accessed March 17, 2012. Propositions of fact focus on beliefs and try to establish that something is or isnt. Propositions of value focus on persuading audience members that something is good or bad, right or wrong, or desirable or undesirable. Propositions of policy advocate that something should or shouldnt be done. Persuasive Communication - an overview | ScienceDirect Topics Even though students pointed and laughed, no one outside the school knew of the embarrassment I was feeling. Ceremonial speaking refers to speeches of praise, tribute, and celebration that bring audiences together on special occasions. Draw connections to concepts from the Unit 1 . Johnson, S. (2010). This is a process that helps build communities and alliances. Advocates invite their listeners to engage with them and consider the complexity of an issue. People arent attacked or reviled because their views diverge from ours. You may want to highlight a couple things on the program like a keynote speaker or awards ceremony. Fifty years later, the concept was reborn on National Public Radio and is now an ongoing national project that still produces radio segments, has a free podcast, and produces books. You may also be able to point out a weak warrant in an argument that goes against your position, which you could then include in your speech. How to make persuasive communication effective - Pumble Speakers should adapt their persuasive approach based on audience members orientation toward the proposal. A persuasive speech will fall primarily into one of three categories: propositions of fact, value, or policy. Start by stating the name of the award and providing a brief overview of its purpose. When we feel ourselves shutting down or disregarding a persons message without giving it thought, a little alert should go off in our minds to indicate that perhaps we are not engaging in critical compassionate listening. Stiff, J., & Mongeau, P. (2016). The conclusion was that I needed speech therapy. I dont mean fitting in socially, but fitting in with my voice. Choosing a speech topic that has implications for society is probably a better application of your public speaking skills than choosing to persuade the audience that Lebron James is the best basketball player in the world or that Superman is a better hero than Spiderman. Second, persuasive communication in the professional environment presupposes different target audiences, which means they need to select new strategies to achieve desired goals (Stiff & Mongeau, 2016). 11.2 Persuasive Speaking | Communication in the Real World: An When I was young, I didnt use my voice to speak at first. StudyCorgi. A speech of welcome is similar to a speech of introduction, but instead of introducing an audience to an upcoming speaker, you introduce the audience to upcoming events. For instance, there is a letter of an employee to a top manager to reveal the existing problem with the software. StudyCorgi. Primacy means putting your strongest information first and is based on the idea that audience members put more weight on what they hear first. In terms of previewing the events, do not read through a program or schedule if its something that audience members already have in their possession. Foundation of Persuasion Persuasive speaking seeks to influence the beliefs, attitudes, values, or behaviors of audience members. Analyze what makes this example effective and consider the expectations for professional communication in your field. Instead, invitational rhetoric proposes a model of reaching consensus through dialogue. You can evaluate arguments that you come across in your research by analyzing the connection (the warrant) between the claim and the evidence. Use deliberate language Identify the parts of the rhetorical situation. CM220-M1-defining effective communication in different contexts Arguments form around three components: claim, evidence, and warrant. If your topic is currently being discussed on television, in newspapers, in the lounges in your dorm, or around your familys dinner table, then its a current topic. Describe an example of persuasive communication in a professional context. If you keep using the site, you accept our. Learn more about how Pressbooks supports open publishing practices. I must caution here that controversial is not the same as inflammatory. In such cases, we can see that personal speeches can cross into civic contexts. PDF Context and Identication in Persuasive Mass Communication Retrieved from https://studycorgi.com/persuasive-communication-in-different-contexts/, StudyCorgi. Rather than reducing the world to us against them, black or white, and right or wrong, invitational rhetoric encourages us to acknowledge human perspectives in all their complexity (Bone et al., 2008). Persuasive Communication Examples Politicians utilize persuasive communication techniques often. Being provocative for no good reason or choosing a topic that is extremist will damage your credibility and prevent you from achieving your speech goals. Since most persuasive speech topics can be approached as propositions of fact, value, or policy, it is a good idea to start thinking about what kind of proposition you want to make, as it will influence how you go about your research and writing. Good persuasive speech topics are current, controversial, and have important implications for society. Personal, professional, and academic environments have their own unique features that differentiate them. An example of persuasive communication in the personal contextwould be a social media post. You may want to communicate directly with the person and ask them a couple questions that you think the audience might find interesting but arent included in the typical bio. The examples of persuasive communication in different contexts are all effective in their own way. The claim is the statement that will be supported by evidence. As kindergarten started, I felt different. In a professional context, persuasive communication can be used to convince a boss to pursue a new project. Invitational rhetoric doesnt claim that all persuasive rhetoric is violent. Propositions of policy advocate that something should or shouldnt be done. Want to create or adapt books like this? In the first paragraph, describe an example of effective persuasive communication in personal contexts such as social media posts, emails to friends, or communications to your child's teachers and explain the considerations you must keep in mind to communicate effectively in these personal communications. Monroes Motivated Sequence is an organizational pattern designed for persuasive speaking that appeals to audience members needs and motivates them to action. Only by observing these rules, it is possible to achieve a particular goal and guarantee that the message will be conveyed to employees. For instance, it is allowed to use informal language when talking to friends. : an American History Introduction to Sociology Biological Science Fundamentals of Business Management CM220-M1-defining effective communication in different contexts Module 1 assessment defining effective communication in different contexts University The adherence to this model helped to save time and achieve the goal in short terms, which can be considered one of the central advantages of the personal context. A special-occasion speech should focus on the occasion. Family accomplishments usually entail discussing the loved ones the person is leaving behind or conveying the roles he or she played as a member of his or her family and friendship circles. An additional and more implicit warrant is that people shouldnt do things they know are unsafe. My parents thought, however, that this was just a phase. Speaking about these topics invites others who hear us to think about their position in the world and reflect on their own responsibilities as communicators, which can spread advocacy and lead to social change. When my speech teacher came to my classroom to get me, everyone looked at me. Identify the parts of the rhetorical situation. Finally, it is vital to consider all existing perspectives on the problem to create a complete image of the discussed aspect and attain success in promoting the outlined change. Hook the audience by making the topic relevant to them. Advocacy speaking brings attention to a particular cause or issue in order to raise awareness and create social change. Warren, J. T., and Deanna L. Fassett, Communication: A Critical/Cultural Introduction (Los Angeles, CA: Sage, 2011), 39. Cite evidence to support the fact that the issue needs to be addressed. Elder abuse is a common occurrence, and unlike child abuse, there are no laws in our state that mandate complaints of elder abuse be reported or investigated. This can be useful when you are building to a climax in your speech, specifically if you include a call to action. You could also have more than one cause that lead to the same effect or a single cause that leads to multiple effects. EUScreen Welcome Speech CC BY-SA 2.0. Did you follow any of these guidelines? - Describe an example of persuasive communication in a professional context. People are also compelled to speak about issues they care about, which may entail using persuasive strategies to advocate for a person, group, or issue. The same alert should go off if we find ourselves wanting to cut someone off or dismiss him or her when that person questions us after we engage in advocacy speaking. "Persuasive Communication in Different Contexts." The data provided evidence of an indirect relationship between media context and persuasive efficacy mediated through subjective evaluations of the message and social identification with the . When presenting an award, state the name of the award and its purpose, connect the award to the values of the organization presenting it, describe the selection process, acknowledge the winner, share his or her qualifications, and connect him or her to the legacy of the award.

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